Domestic Exhibition Area 台北商業大學 / National Taipei University of Business
台北商業大學
國立臺北商業大學商業設計管理系著重科技與人文融合為一的教育理念，更特別強調理論與實務的結合，除透過教學活動提升學生領域專業知識外，更連結產學合作以及規劃業界實習，奠定學生的實務能力基礎；以達到培奇具有企劃、開發、管理與設計整合能力，且能洞悉社會與時代要求之設計及管理專業人才之教育目的。
National Taipei University of BusinessThe Department of Commercial Design Management of National Taipei University of Business emphasizes the integration of science and technology with humanities as one of its educational philosophies. It also focuses on combining theory and practice. In addition to enhancing students’ professional knowledge through teaching activities, the department also connects industry-academia cooperation and plans internships in the industry to build a foundation for students’ practical abilities, thereby achieving the educational goal of cultivating design and management professionals who have the ability to integrate planning, development, management, and design, and who are able to understand the requirements of society and the times.
協同策展人
Collaborative Curator
林育如/ LIN YUJU
協同策展團隊
Collaborative Curatorial Team
魏趨凡 Wei Chu Fan｜ 陳亭 Chen Ting｜ 陳俞辰 Chen Yu Chen｜ 陳資閔 Chen Tzu Min ｜ 吳淇綾 Wu Chi Ling｜王琪恩 Wang Qi En｜黃宗慶 Huang Zong Qing｜蔣佳縈 Jiang Jia Ying｜鄭曉螢 Zheng Xiao Ying｜林楷欣 Lin Kai Hsin｜曾意芸 Zeng Yi Yun｜洪怡萱 Hong Yi Xuan｜徐筱雯 Hsu Hsiao Wen｜蔡沛真Cai Pei Jhen｜周佳憓 Chew Jia Hui｜呂建廷 Lu Jian Ting｜吳昱嫻 Wu Yu Hsien｜戴士凱 Tai Shih Kai｜張鈺慈 Chang Yu Tzu｜吳韋丞 Wu Wei Cheng
TAKE A LOOK AT OUR WORKS
神獸集合排排站
魏趨凡、陳亭、陳俞辰、陳資閔
這個產品的特色是反映出大溪地區的文化和歷史，以大溪百年木藝和歷史建築為基礎製作教具，挖掘地方的文化特色，展現地方產業和文化的創新。同時，使用當地木藝棄置的邊角料來製作具有教育意義的積木玩具，並以大溪牌樓和神獸為主題，貼近當地生活，通過遊戲來體驗文化與環保永續的發展，認識東方神獸和深遠的象徵意義，這樣的產品可以引起人們對大溪歷史和文化的情感共鳴。
Mythical Beasts TOGETHER!
Wei Chu Fan, Chen Ting, Chen Yu Chen, Chen Tzu Min
This product reflects the culture and history of Daxi. It is based on Daxi’s century-old woodworking traditions and historic architecture, creating educational tools that highlight the area's cultural uniqueness and demonstrate the innovation of local industries and culture. At the same time, using discarded wood scraps from local artisans, we craft educational wooden block toys with a theme centered around Daxi’s arches and mythical beasts, making the product closely connected to local life. Through play, people can experience culture and sustainable development, while gaining insights into the symbolism of Eastern mythical creatures. This product encourages emotional connections to Daxi’s history and culture, fostering a deeper appreciation for local traditions.
臺灣街頭特派員
吳淇綾、王琪恩、黃宗慶、蔣佳縈
蒐集臺灣常見街景中鮮少受關注的故事，以隱形油墨的視覺搜尋，結合報導式圖文的設計，創作屬於臺灣街頭的報紙，邀請大眾成為特派員，與我們一同探索臺灣街道的風情萬種。
Taiwan Street Reporter
Wu Chi Ling, Wang Qi En, Huang Zong Qing, Jiang Jia Ying
This project collects lesser-known stories from common Taiwanese street scenes, using invisible ink for visual exploration and combining journalistic-style imagery and text design. The goal is to create a newspaper that captures the essence of Taiwan’s streets, inviting the public to become reporters and join in the discovery of Taiwan’s vibrant street life.
樂海敬海_南方澳鯖魚祭
鄭曉螢、林楷欣、曾意芸
以宜蘭南方澳鯖魚祭文化為基礎，蒐集祭典習俗與故事，以會動的立體書為發想，搭配手繪插畫與層層堆疊的立面結構呈現鯖魚祭盛況，推廣漁事文化認同和海洋生態多樣性的認識。
Joy of the Ocean, Respect of the Ocean
Zheng Xiao Ying, Lin Kai Hsin, Zeng Yi Yun
Based on the culture of the Nanfangao Mackerel Festival in Yilan, this project collects customs and stories of the festival, drawing inspiration from interactive pop-up books. Hand-drawn illustrations and layered structures depict the grand scale of the mackerel festival, promoting awareness of fishing culture and the importance of marine biodiversity.
圓＿內胎重生計畫
洪怡萱、徐筱雯、蔡沛真
圓＿內胎重生計畫是一款新型永續生活用品品牌，由100%回收腳踏車廢棄內胎製成，台灣因為共享單車盛行，是一個高度使用腳踏車的國家，光是首都台北，每年就有四萬多條的腳踏車內胎被廢棄，產品設計上可以增加被丟棄的腳踏車內胎價值。騎行單車的民眾習慣身上配掛手機繩，透過腳踏車內胎擁有堅韌性與耐用彈性優勢，手機繩創造每一條單車路線的造型圖案，形成趣味性的介紹，對使用者來說是有情感連結的。
Circle — Inner Tube Revival Program
Hong Yi Xuan, Hsu Hsiao Wen, Cai Pei Jhen
Circle — Inner Tube Revival Program is a new sustainable lifestyle brand made from 100% recycled bicycle inner tubes. In Taiwan, where bike-sharing is prevalent, bicycle usage is high. In Taipei alone, more than 40,000 bicycle inner tubes are discarded annually. The design aims to increase the value of discarded bike inner tubes. Cyclists often carry mobile phone straps, and thanks to the durability and elasticity of bike inner tubes, these phone straps feature unique route designs, creating a fun and emotionally connected product for users.
小小神農探索中
周佳憓 , 呂建廷, 吳昱嫻, 戴士凱, 張鈺慈, 吳韋丞
永昌宮是全台灣最早的神農信仰的廟宇。攜手地方創生團隊，希望讓在地學子及外地旅客了解這獨特信仰，來欣賞廟宇信仰藝術，深入了解家鄉之美。
se se siinˇ nungˇ fadˋ gogˋ zungˊ
Chew Jia Hui, Lu Jian Ting, Wu Yu Hsien, Tai Shih Kai, Chang Yu Tzu, Wu Wei Cheng
Yongchang Temple is the oldest temple in Taiwan dedicated to the Shennong deity. Partnering with local revitalization teams, this project aims to educate local students and visitors about this unique belief system, encouraging them to appreciate the temple’s artistic and religious heritage, and to gain a deeper understanding of the beauty of their hometown.